Getting Lost on the Tools
Simplify your life. Do less, better.


Nono Martínez Alonso on forgetting who you were trying to help, the main point behind creating tools, and the case of Machina, with Jose Luis García del Castillo y López.


Favorite quotes

  • "Teaching is fundamental to what I want to do and what I like doing because I feel I have a very tangible impact on the lives of people." —Jose Luis
  • "We often forget who we're trying to help and what problem we're trying to solve, and get obfuscated on solving problems just for the sake of solving them." —Nono

Episode links


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Theme song Sleep by Steve Combs, under Creative Commons CC BY-NC-SA 3.0 US. A wink to Seth Godin's podcast, Akimbo, by mimicking his greeting (and goodbye) phrase.

April 30, 2019

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